May 2007
Brand new channel ID for Toshiba
Second2 has developed a new channel brand identity for Toshiba, including a set of brand guidelines that will enable Toshiba’s channel partners to effectively implement joint Toshiba marketing campaigns. The new creative is to be used for all Toshiba channel communications.
The guidelines include an overview of funding requirements for Intel, ensuring that partners can easily understand the creative requirements for marketing programmes to qualify for Intel funding.
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