July 2007
Second2 co-sponsors Channel Marketing whitepaper
 Second2, in conjunction with Rocketseed, has co-sponsored a Channel Marketing whitepaper entitled 'Making Technology Vendor Marketing Funds Deliver'.
Looking at the changes that have taken place in recent years to vendor marketing funds, this whitepaper discusses the impact this has had on the IT channel and vendors, and suggests ways in which both parties can obtain greater benefit from vendor funding programs.
Click here to request the whitepaper
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