August 2007
High return, minimal effort for Nortel partners
 We are delighted to announce that Second2 has been appointed to run Nortel’s UK Channel Marketing Bureau.
The online marketing bureau is designed to enable Nortel’s channel partners to benefit from the high return that fully-managed, professionally designed marketing materials can offer – for minimal effort.
Second2 has created a number of co-brandable campaigns, focusing on a range of Nortel’s solutions. To ensure maximum lead generation for the partner, the campaigns provide both HTML emails and microsites, backed up by professional telemarketing services. Fully managed by Second2 from creation and implementation through to reporting and statistics, the campaigns enable partners to save time and focus on earning that extra revenue.
“Second2’s creativity, coupled with their strengths in organising and managing simultaneous campaigns, left no doubt in my mind as to who should run our channel marketing services.”
Juliette Spenceley, Nortel
Nortel is a recognised leader in delivering communications capabilities that enhance the human experience, ignite and power global commerce, and secure and protect the world's most critical information. Serving both service provider and enterprise customers, Nortel delivers innovative technology solutions encompassing end-to-end broadband, Voice over IP, multimedia services and applications, and wireless broadband designed to help people solve the world's greatest challenges.
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